LinkedIn

30 idées de posts LinkedIn prêts à utiliser ! 💫

Besoin d'inspiration pour vos posts LinkedIn ? Vous la trouverez juste ici avec ces 30 idées à décliner à l’infini ! 🚀

Are you running out of ideas for your LinkedIn posts? Don't panic! We have prepared a checklist for you 30 post ideas that will cause a sensation regardless of your field of activity.

Whether you are a coach, manager, freelancer or manager, these ideas are tailored to adapt and boost your visibility. Let's go! 💥

1. Tell me a pro story 👍

The idea : Share a memorable moment in your career with your audience.

✨ How to do it? : A success, a failure, a lesson learned... Immerse your audience in a real experience. Remember to add a photo of yourself for more impact!

  • Hook : “One day, I [share the story]!”
  • Contents : Detail the anecdote as if you were telling it orally, skipping lines.
  • Call to action : “Have you ever experienced a similar situation? How would you have reacted in my place?”

🎯 Why do you write this post? : Humanize your brand, create an emotional connection, and inspire your audience.

2. Share a personal anecdote 💪

The idea : Open up to a more personal aspect of your life.

✨ How to do it? : Talk about a moment that stood out for you, an experience that shaped your personality. The idea is to show the human behind the pro.

  • Hook : “I will never forget that day when [share the story]. Here's why [result of the anecdote!”
  • Contents : Tell the personal experience in an authentic way, as if you were talking to a friend.
  • Call to action : “Have you ever experienced a similar situation? How would you have reacted in my place?”

🎯 Why do you write this post? : Strengthen the proximity with your audience and make your brand more accessible.

3. Recommend a book 📚

The idea : Present a book that particularly influenced you, that you particularly liked or even hated.

✨ How to do it? : Explain why this book is important to you and how it impacted your career.

  • Hook : “If you haven't read [book title] yet, you're missing out on essential reading to transform your professional life!”
  • Contents : Develop by detailing the key points of the book and their application in your professional life.
  • Call to action “And you, what is your bedside book right now?”

🎯 Why do you write this post? : Strengthen your credibility and position yourself as an expert in your field.

4. Decrypt recent news 📰

The idea : Analyze significant news (related to your field of activity).

✨ How to do it? : Give your point of view, explain the issues and why it is relevant for your audience.

  • Hook : “Will the announcement of [new trend] revolutionize our industry? Here is my point of view!”
  • Contents : Analyze future implications and perspectives.
  • Call to action : “Whether you are in this field or not, what do you think?”

🎯 Why do you write this post? : Show that you are on the lookout for trends and that you are familiar with current topics.

5. Share your favorite content 🔗

The idea : Highlight the best content you've read recently.

✨ How to do it? : Link them to your area of expertise and explain why they are relevant.

  • Hook : “Here are my favorite items from this week that might inspire you!”
  • Contents : Share the key points and the impact on your work.
  • Call to action : “What content has impressed you recently? Share your discoveries in the comments!”

🎯 Why do you write this post? : Bring value to your audience by sharing quality content with them.

7 tips for tearing LinkedIn hooks right here!

6. Share a thought of the day 💭

The idea : Share a spontaneous thought related to your daily professional life.

✨ How to do it? : Whether it's an idea, a question, or an observation, highlight what makes you think.

  • Hook : “My reflection of the day [quote]”
  • Contents : Develop the thought by explaining why it is relevant.
  • Call to action : “Does that speak to you? What are your thoughts for the day?”

🎯 Why do you write this post? : Create engagement and encourage exchanges around your thinking.

7. Introduce a tool that changed your life 🛠️

The idea : Share an indispensable tool in your work.

✨ How to do it? : Describe it briefly, explain how it solves a specific problem.

  • Hook : “[tool name] or the tool that has [tool benefit]!”
  • Contents : Detail its features and how it helps you.
  • Call to action : “And you, what tools do you use to improve your productivity?”

🎯 Why do you write this post? : Help your audience become more productive while strengthening your role as an advisor.

8. Take stock of news from your company 🚀

The idea : Highlight an advance or an ongoing project.

✨ How to do it? : Talk about challenges, successes, and what is in the works.

  • Hook : “Big news at [your company name]: [news detail]!”
  • Contents : Expand by detailing future milestones and perspectives.
  • Call to action : Stay tuned for more updates on this exciting project. Your feedback is welcome!”

🎯 Why do you write this post? : Keep your audience informed and you strengthen the attachment to your brand.

9. Share a big mistake you made 😅

The idea : Reveal a past error.

✨ How to do it? : Explain the circumstances, the consequences, and what you learned from them.

  • Hook : “Here is the major mistake I made and how it taught me a valuable lesson!”
  • Contents : Expand by explaining details and lessons learned.
  • Call to action : “Have you ever made a similar mistake? How would you have reacted in my place?”

🎯 Why do you write this post? : Show your humility and turn a negative situation into a valuable lesson.

10. Do a tutorial on one of your skills 🎓

The idea : Teach a skill or technique that you master and that is essential in your field of activity.

✨ How to do it? : Be clear and visual, use concrete examples or demos.

  • Hook : “Learn how to master [skill/technique] in X simple steps!”
  • Contents : Develop the tutorial step by step.
  • Call to action : “Do not hesitate to ask me your questions in the comments! ”

🎯 Why do you write this post? : Bring value by educating your audience, while strengthening your position as an expert.

Discover our 6 tips for writing better Linkedin posts right here!

11. Demystify a preconceived idea 🧠

The idea : Destroy a myth in your field.

✨ How to do it? : Bring facts, figures, and arguments to prove your point.

  • Hook : “It is often said that [misconception] is true, but is that really the case? I am telling you the truth!”
  • Contents : Develop by providing evidence and arguments.
  • Call to action : “And you, what preconceived ideas did you encounter in your field?”

🎯 Why do you write this post? : Show that you know your industry well and that you are not blindly following popular beliefs.

12. Share 5 things you understood this year 🎯

The idea : Take stock of your recent learning.

✨ How to do it? : Talk about discoveries or lessons that marked your year.

  • Hook : “Here are the 5 big lessons I learned this year and how they transformed my professional approach!”
  • Contents : Develop by detailing each apprenticeship.
  • Call to action : “What important lessons did you learn this year?”

🎯 Why do you write this post? : Offer valuable insights and show that you are constantly evolving.

13. Start a challenge or a contest 🎁

The idea : Organize a challenge or competition to encourage audience engagement.

✨ How to do it? : Define the rules of the challenge or contest, what participants should do, and the rewards to be won. Announce details clearly and in a motivating way.

  • Hook : “Take part in our challenge [Challenge Name] and get a chance to win [Prize]! Show us what you can do.”
  • Contents : Explain the rules of the challenge or competition, how participants can participate in it, and the criteria for selecting winners.
  • Call to action : “Are you ready for the challenge? ”

🎯 Why do you write this post? : Boost engagement and interaction with your audience by providing them with a fun and rewarding opportunity to participate.

14. List the 3 worst tips in your field ❌

The idea : List the most counterproductive advice you've heard.

✨ How to do it? : Explain why they are bad and suggest alternatives.

  • Hook : “In [your field of activity] avoid these 3 devastating tips!”
  • Contents : Develop by explaining consequences and alternatives.
  • Call to action : “What advice did you find counterproductive in your field? Share them in the comments!”

🎯 Why do you write this post? : Help your audience avoid common mistakes and make effective progress.

15. Answer a frequently asked question from your customers ❓

The idea : Take a question you hear often and answer it publicly.

✨ How to do it? : Give a clear and complete answer, with examples if possible.

  • Hook : “Do you often ask yourself [frequently asked question]? Here is the detailed answer to clarify that point!”
  • Contents : Develop the answer by providing examples or evidence.
  • Call to action : “Do you have any other questions that you would like me to cover? Leave them in the comments and I will be happy to answer!”

🎯 Why do you write this post? : Clarify the doubts of your audience and show that you are listening to them.

16. Give 5 tips for a good start in your field 🚀

The idea : Compile a list of practical tips for beginners.

✨ How to do it? : Detail each piece of advice and explain why it's important.

  • Hook : “Getting started in [your field] can be daunting, but here are 5 tips to get you on the right track!”
  • Contents : Describe each tip with concrete examples or mistakes to avoid.
  • Call to action : “What advice would you add to this list?”

🎯 Why do you write this post? : Position yourself as a mentor and guide newcomers to your sector.

17. Develop one of your tips into dedicated content 🎯

The idea : Take one of the tips on your list and go deeper into it.

✨ How to do it? : Offer a more detailed analysis or a specific tutorial.

  • Hook : “Remember my tip #3? Let's dive a bit deeper!”
  • Contents : Provide detailed analysis with specific examples, stories, or tutorials.
  • Call to action : “Do you have more questions about this advice? Share them in the comments.”

🎯 Why do you write this post? : Create valuable content and show your expertise on a specific point.

18. Take a stand on a cause that is important to you 💬

The idea : Express your opinion on a societal or environmental topic.

✨ How to do it? : Argue your point of view and show how it affects you personally.

  • Hook : “Today, I want to talk about a subject that is particularly important to me...”
  • Contents : Express your point of view clearly, sharing why it concerns you and how you contribute to the cause.
  • Call to action : “And you, what is your position on this subject?”

🎯 Why do you write this post? : Engage your audience on important topics and show your values.

19. Share a hack that changed your daily life 💡

The idea : Reveal a little trick that makes your life easier.

✨ How to do it?: Explain how you discovered it and why it is so useful.

  • Hook : “I'm going to share with you a simple hack that revolutionized the way I work!”
  • Contents : Explain how you discovered this hack and how it can also help your audience.
  • Call to action : “Do you have tips to share? It's in the comments!”

🎯 Why do you write this post? : Help your audience improve their daily lives with practical tips.

20. Present the mission and values that drive you 🌍

The idea : Talk about what motivates you every day.

✨ How to do it? : Highlight your beliefs and what you want to achieve through your business.

  • Hook : “At [your company name], our mission is simple...”
  • Contents : Highlight your values, your long-term goals, and what motivates you every day.
  • Call to action : “What motivates you to wake up every morning?”

🎯 Why do you write this post? : Strengthen your brand image and inspire your audience to follow you in your projects.

21. Give 5 tips to the person you were 5 years ago 🔙

The idea : Take a look back on yourself and give advice to your “you” from the past.

✨ How to do it? : Share the mistakes you would have avoided or the opportunities you would have taken.

  • Hook : “If I could go back 5 years, this is what I would say to my younger self...”
  • Contents : Share the mistakes you would have avoided and the opportunities you would have taken.
  • Call to action : “What advice would you give to your 'you' from 5 years ago?”

🎯 Why do you write this post? : Show your evolution and inspire those who are now where you were.

22. Talk about a subject that annoys you very much 😡

The idea : Talk about a problem or a trend that is bothering you.

✨ How to do it? : Describe the situation, explain why it annoys you, and suggest solutions or alternatives.

  • Hook : “When do you also get annoyed...? Because I can't take it anymore!”
  • Contents : Describe the situation, explain why it's bothering you, and offer an alternative or solution.
  • Call to action : “What about you, what is it that annoys you the most about [your field]?”

🎯 Why do you write this post? : Engage your audience by generating debate and showing that you are not afraid to speak your mind.

23. Share customer feedback 👍

The idea : Highlight a customer testimonial or a case study.

✨ How to do it? : Describe the initial problem, the solution provided, and the results obtained.

  • Hook : “Today, I'm talking about a customer who transformed his business thanks to [your solution]!”
  • Contents : Describe the initial problem, the solution you proposed, and the results obtained.
  • Call to action : “Do you have similar stories? Share them with us!”

🎯 Why do you write this post? : Build trust by showing concrete evidence of your expertise.

24. Share an inspirational quote ✨

The idea : Post a quote that motivates you or that resonates with your values.

✨ How to do it? : Explain why this quote speaks to you and how it applies to your work or life.

  • Hook : “This quote has always inspired me, and today I wanted to share it with you:”
  • Contents : Write the quote and explain why it inspires you and how it applies to your professional life.
  • Call to action : “And you, what quote boosts you on a daily basis?”

🎯 Why do you write this post? : Inspire your audience and share common values.

25. Do a survey 🗳️

The idea : Ask your network a question to gather opinions or insights.

✨ How to do it? : Choose a relevant topic, offer a few response options, and invite comments for further answers.

  • Hook : “I have a question, and I would like your opinion!”
  • Contents : Ask a question relevant to your industry with answer options, and invite comments to go further.
  • Call to action : “Share your ideas in the comments or vote directly!”

🎯 Why do you write this post? : Increase interaction and gather useful data on the opinions of your audience.

26. Reveal a “fun fact” about your sector 🧠

The idea : Share surprising or little-known information about your field of activity to arouse curiosity and arouse interest.

✨ How to do it? : Find a statistic or interesting fact that might surprise your audience. Present it in a catchy way and add context to show why it's relevant.

  • Hook : “Did you know that [Fun fact]? Discover this astonishing curiosity about our sector! ”
  • Contents : Describe the fact or statistic concisely, explain why it is fascinating or relevant, and add visuals where possible.
  • Call to action : “Did you know this surprising fact? Share your own interesting discoveries in the comments! 👇”

🎯 Why do you write this post? : Get your audience's attention with intriguing information, stimulate curiosity, and encourage discussions around the topic.

27. Propose a “mini-debate” on a current trend 🗣️

The idea : Start a constructive debate about a recent trend or development in your sector to stimulate discussion and interaction.

✨ How to do it? : Identify a current trend that divides opinions or sparks discussion. Present the two main points of view and invite your audience to share their thoughts.

  • Hook : “[Current Trend]: Opportunity or Trap? What do you think of this evolution? Let's discuss it! 🔍”
  • Contents : Outline the arguments for and against the trend or evolution, providing facts or expert opinions. Encourage open and respectful discussion.
  • Call to action : “What is your opinion on this trend? Share your arguments and join the debate in the comments! 💬”

🎯 Why do you write this post? : Engage your audience in a stimulating discussion on current topics, demonstrate your expertise, and encourage active participation.

28. Share a goal you've set for yourself 🎯

The idea : Reveal a personal or professional goal that you want to achieve.

✨ How to do it? : Explain why this goal is important to you and how you plan to achieve it.

  • Hook : “My next big goal for this year is...”
  • Contents : Talk about this goal, why it's important to you, and how you plan to reach it.
  • Call to action : “And you, what is your goal for the year?”

🎯 Why do you write this post? : Engage your audience by keeping them informed of your progress and showing your determination.

29. Describe a future project 🔮

The idea : Talk about a project you are preparing.

✨ How to do it? : Reveal a few details without revealing everything, and let the suspense flow.

  • Hook : “I am currently working on an exciting project and wanted to give you a little glimpse!”
  • Contents : Share a few details to arouse curiosity without revealing everything.
  • Call to action : “What do you think of this project?”

🎯 Why do you write this post? : Generate interest and keep your audience on the edge of their seats.

30. Celebrate a win 🎉

The idea : Share a recent success, big or small.

✨ How to do it? : Explain what this victory means for you and your business.

  • Hook : “Today, I am celebrating [success name] and I wanted to share it with you!”
  • Contents : Explain why this victory is important and how you achieved it.
  • Call to action : “And you, what are your recent victories? “

🎯 Why do you write this post? : Celebrate successes, boost team morale, and show your audience that you're making progress.

There you go, you are now armed with 30 ready-to-use LinkedIn post ideas to boost your online presence.

Remember, the important thing is to stay authentic and to share what really inspires you. Each post is an opportunity to show your expertise, create connections and grow your professional network.

Do you want more personalized ideas? 🗝

That's what Lyter is here for!

The tool analyzes:

  • Your communication goals : attracting customers, expanding your network, etc.
  • Your business (via your Linkedin account and your website)
  • The posts that work best in your field of activity

From all these elements, it offers you custom post ideas for your account.

You are guaranteed to have posts that are in line with your goals and that often perform well on LinkedIn!

Do not wait any longer and get your 10 personalized ideas for free --> Test Lyter

Lyter offers you the opportunity to save time by creating your posts for a month in less than 30 minutes:

💡 LinkedIn post ideas based on what works best in your industry.

👍 Posts written for you, according to your editorial line and your writing style.

📲 Posts scheduled at the best times according to your audience.

We answer your questions right here! 👇

How do you choose the right LinkedIn post idea among these 30 suggestions?

The choice depends on what your goal is at the moment. If you want to strengthen your expertise, opt for a post that shares tips or tools. To create engagement, a personal post or an anecdote may be more appropriate. Listen to your audience and alternate formats to keep content varied and dynamic.

How often should I publish these post ideas?

The ideal frequency depends on your availability and strategy. In general, posting 2 to 3 times a week on LinkedIn allows you to remain visible without being too intrusive. The important thing is to maintain a regular schedule to stay present in the spirit of your network.

How can I adapt these ideas to my sector of activity?

Each idea can be customized according to your field. For example, if you are in B2B, you can direct your stories and advice to the specific problems of your industry. The key is to adapt the tone and examples to suit your target audience.

What are the best formats for these post ideas?

LinkedIn allows several formats: text, image, video, video, carousel, survey... Vary the formats according to the message you want to get across. For example, a personal anecdote could work well in text with a photo of you, while a technical tip could be more powerful in a video or carousel.

What if my posts don't get a lot of engagement?

Don't be discouraged! It can take time for the LinkedIn algorithm to recognize your efforts. Continue to post regularly and actively engage with your network. You can also try changing the timing of your posts or testing different formats to see what resonates the most with your audience.

More items

Similar items

Discover all the articles