7 tips for killer LinkedIn teasers!💥
Tired of your LinkedIn posts going unnoticed?
Let's face it, on LinkedIn, the hook is the lifeblood of the business. You've got 3 seconds to grab attention before your audience moves on to the next post. That's pretty short, isn't it? So you might as well do everything you can to hook your reader right from the start! 🏁 Come on, we've got 7 unstoppable tips for writing LinkedIn teasers that make you want to click.
And for the full experience, check out our 6 tips for writing better LinkedIn posts! ✅
The perfect hook: the golden ticket to captivating your audience 🎟️
The ideal teaser is a bit like the trailer for your LinkedIn post. In just a few lines, it should not only capture your reader's attention, but also make them want to find out what happens next.
Your goal?
👀 Eye-catching,
🧐 Awaken curiosity,
😍 Generate real interest in the subject of your post.
To achieve this, your teaser needs to be short, striking and, above all, intriguing. It should offer a tantalizing foretaste of the content to come, without revealing everything.
Ask a question that titillates the mind, share a figure that challenges, tell a personal anecdote, or quote an inspirational phrase that will hit home. 🔥
The key is to create that little "wow" that will drive your audience to want to know more. 🙄
And for that, there are different techniques and variants that we suggest below: 👇
1. A LinkedIn tagline that hits hard right from the start. 🎯
It's a well-known fact that first impressions are often the right ones. On LinkedIn, your tagline should pack a punch that stops frenetic scrolling dead in its tracks .
Pose a simple but powerful premise that arouses immediate emotion (and speaks to your target audience): surprise, curiosity, indignation... In short, give your audience a compelling reason to stop and look at YOUR post.
Examples:
- "You only need 3 seconds to [...] Here's how."
- "Why everything you know about [...] is wrong."
- "The ultimate secret for [...] ."
2. Shake the problem like a pro in your LinkedIn teaser 🌀
Once you've got the attention, don't let it go. You've started the subject with a shocking premise, now it's time to shake things up.
Turn up the heat by adding a juicy detail or intriguing piece of information. The idea is to make your audience want to know more.
Examples:
- "And yet no one tells you about it."
- "This simple detail can make the difference between [...]."
- "Don't be fooled by that mistake everyone makes."
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3. Be clear, concise and... intriguing in your LinkedIn tagline 🔍
The best hooks are those that say just enough to pique curiosity, but not so much that the reader wants to click on "See more...".
Make every word count. Less is more, and in three lines you should have said it all!
Examples:
- "A simple change in [...] can change everything."
- "3 tricks the pros use to [...]."
- "What if I told you that your [...] is all in one sentence?"
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4. Inject emotion into your LinkedIn hook ❤️
Emotions are a powerful lever on LinkedIn. A hook that strikes a chord (whether positive or negative) is far more likely to generate reactions and engagement. Don't be afraid to put a little of yourself into your post.
Examples:
- "I hate [...] . That's why I keep using it."
- "What I wish I'd known before [...]."
- "The shocking truth about [...]."
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5. Use numbers to bring credibility to your LinkedIn hook 📊
Numbers speak for themselves. A good statistic or a precise piece of data can turn a simple statement into an irresistible hook.
This structures your message and reassures your audience that what you say is true (Pssst, don't forget to cite your sources)! 😉
Examples:
- "7 steps to [...]."
- "The 3 mistakes that bring down your [...]."
- "5 tips to help you."
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6. Play the authenticity card in your LinkedIn tagline ✨
The most successful LinkedIn posts are often those that ring true. Talk about your successes, but also your failures.
Authenticity attracts attention, creates links and encourages interaction. Show yourself as you are, and your audience will follow.
Examples:
- "I failed 3 times before I understood this."
- "The worst decision of my career? It changed everything for me."
- "I wish someone had told me that before."
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7. Finish your LinkedIn teaser with an irresistible Call-to-Click 🔗
Did your catchphrase hit the bull's eye? Perfect! But don't stop there. Guide your reader to the end by giving them a reason to click on "See more...".
A good call-to-click is the icing on the cake, the one that leads to action. Be explicit and enticing!
Examples:
- "Discover the rest of this infallible method."
- "Ready to find out how? It's this way."
- "Here are my 5 steps to get there 👇"
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A good hook isn't just a simple introductory sentence - it's the central element that will decide the success of your post. By applying these practical tips, you'll be able to capture your audience's attention and keep them engaged throughout your content.
Remember: an effective tagline is one that gets your reader to click, read and respond. So, are you ready to create killer teasers? 🚀
How not to lose inspiration for your LinkedIn catchphrases? 🧐
To save time while creating posts optimized for LinkedIn, go to Lyter!
Based on the post topic you've defined, Lyter writes a powerful tagline using all these tips. In just a few seconds, you'll have the perfect result! No need to rack your brains for hours to write the right tagline.
With Lyter, in less than 30 minutes you get: 👇
💡 LinkedIn post ideas with punchy hooks based on your objective.
🔥 1 month of personalized posts written with your writing style.
📆 An editorial calendar with posts timed to your target audience.
So get to your keyboards! 📈
It depends on your audience. If you know it resonates with your readers, go for it. But always stay true to your values and image.
The hook is crucial, as it decides whether your audience will read the rest of your post. A good hook grabs attention and encourages the reader to find out more.
It depends on your audience. If you know it resonates with your readers, go for it. But always stay true to your values and image.
Any other questions? We'll answer them right here! 👇
Why is the tagline so important on LinkedIn?
The hook is crucial, as it decides whether your audience will read the rest of your post. A good hook grabs attention and encourages the reader to find out more.
How do you find inspiration for a good tagline?
You can take inspiration from successful posts on LinkedIn, consult teaser lists or use techniques like asking questions or telling a story.
Is it necessary to use numbers in every teaser?
No, but numbers can reinforce the credibility and impact of your message. Use them when they're relevant to your content.
Do teasers have to be short?
Yes, ideally, a tagline should be concise, between 1 and 3 lines maximum, to quickly capture attention on mobile or desktop.
Why doesn't my hook work?
Maybe it lacks punch! Reread it and ask yourself: does it evoke strong emotion? If not, rework it.
Should I be provocative in my catchphrases?
It depends on your audience. If you know it resonates with your readers, go for it. But always stay true to your values and image.
