3 tips for using Lyter well! 💡

Tip 1: Set up the tool carefully! 🧐

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This first step is a bit like creating your company identity card: it will identify important information about your company such as its name, field of activity, target, commercial arguments, values, etc.

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To use Lyter well and exploit its full potential, you must start with: properly configure the presentation of your business. To do this, Lyter helps you and saves you time by scanning various sources related to your business (website, LinkedIn profile, etc.).

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Complete your Lyter profile with your “company info”.

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Lyter generates a business description and offers you emojis and hashtags relevant to your sector and according to the communication objectives you have defined.

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You can come and modify these elements with Your words : creation, history, sector of activity, values... Any information is good to take! Add emojis, hashtags, and choose the tone you want to appear in your various posts. Whether you want to be serious, casual, or innovative, say it and Lyter magically takes care of the rest!

The more complete your presentation is, the more Lyter understands who you are and that shows in the writing of the posts! 😉 Better a custom post which is unanimously accepted as a post that could be relevant to any company in your sector of activity!

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Here are some examples of questions to answer in the “Company Overview” section: 👇

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• When was the company created?

• What are your products/services

• Who is your offer aimed at?

• Why did you start this business?

• What are the values of your company?

• What are the challenges of your business?

• What sets you apart from the competition?

• ...

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Tip 2: Answer questions accurately! 🔎

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For each post to be published, Lyter will ask you a few questions. Your mission if you accept it: to be the most accurate and the most talkative possible in your answers!

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You can write your answers in bulk, in the form of a bullet point and even with mistakes (don't worry, Lyter will take care of correcting them for you)! 😊 The more specific you are in your answer, the more specific the post will be too, so don't skimp on dates, numbers, stories, and keywords! You even have the possibility to copy and paste articles that will be reformulated!

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💡 Pssst, you can use The Lyter indicator to find out if the content you brought is enough!

Tip 3: Add your “paw” to posts! 🐾

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So that your posts correspond to you 100%, you have the possibility to modify the content of each of them! A word you wouldn't have used? An emoji to replace, a sentence to add or an anecdote to share? We advise you to do your best to make the post look like you!

And above all, don't forget to add an illustration to make your posts visually appealing! A carousel, a video or a simple image, posts with multimedia content always have better results. To find out which multimedia to choose for your post, click here: 👇

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“6 tips for writing better LinkedIn posts”

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Bonus tip: Anticipation! 📆

Regularity is the key ! Remember to set a reminder at the beginning of each month to write future posts!

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Still have questions about Lyter? 🙋🏻 ‍ ♀️

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What time should I schedule my posts from Lyter?

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‍If you don't know what time to publish your posts, Lyter takes care of scheduling them for you at the right time. Depending on your audience and Lyter's analyses, each post is published on a day and at a time conducive to the visibility of your post! No need to worry about when to post! 😉

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What does Lyter bring to me as a business owner?

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‍Lyter saves business owners both time and money! Around 7 hours saved per month for an average of +60% of views on your LinkedIn posts.

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Is it really useful to post on LinkedIn today?

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‍Whether you are a business manager or a simple candidate, LinkedIn offers a whole range of advantages and solutions for everyone, see our article “Why is publishing on LinkedIn essential in 2024?” to find out more!

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If you still have questions or need more information, do not hesitate to contact us. We are here to help you shine!

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